AI Insights · Timothy · July 2022
Top 5 Fashion Games on Unified Platform in Russia, Q2 2022
Explore the performance trends of the top 5 fashion games on the unified platform in Russia for Q2 2022, including weekly downloads, revenue, and active users.
During the second quarter of 2022, the top 5 fashion games in Russia showcased varying trends in weekly downloads, revenue, and active users. Here's an overview of their performance.
Project Makeover saw a steady increase in weekly revenue, peaking at around $7.8K in early May. Weekly downloads fluctuated, reaching their highest at approximately 13.7K in the same period. Active users remained relatively stable, ranging from 121K to 148K throughout the quarter.
Avatar Life - love & bit gacha experienced a decline in weekly revenue, starting at $4.7K in early April and dropping to about $2.2K by the end of June. Weekly downloads were more consistent, averaging around 16K to 17K. Active users showed a slight decrease, from 145K at the beginning of April to around 126K by the end of June.
Pocket Styler: Fashion Stars displayed moderate revenue growth, peaking at $1.2K in early May. Weekly downloads varied, with notable spikes in mid-April and mid-June, reaching up to 7.3K. Active users remained fairly stable, ranging from 26K to 32K throughout the quarter.
Shining Nikki-Fashion Makeover had a mixed performance, with revenue peaking at $1.3K in early May but generally staying under $1K for most weeks. Downloads saw an increase in late June, reaching up to 1K. Active users remained steady, fluctuating between 3.2K and 3.8K.
Super Stylist Fashion Makeover showed a stable revenue trend, averaging around $400 to $600 weekly. Downloads were relatively consistent, with a peak of about 4.3K in early June. Active users gradually declined from 58K in late March to around 34K by the end of June.
These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.
